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Recent Writings from John...
Owning My Mistakes Around Anti-Racism + Diversity and Inclusion
As a white, cis gendered, heterosexual male business owner, I owe you an apology. I'm sorry for not calling out my own privilege sooner. I'm sorry for not promoting diversity in my brand, content, and programs from day one. I'm sorry for not making this company a...
COVID-19: Coronavirus Planning and Tips for Therapists in Private Practice
Coronavirus Planning and Tips for Therapists in Private Practice If you’re anything like my team and me, you didn’t plan for mid-March to become a month of quarantine. You may have planned a product launch, to hire a new clinician, to take a well deserved...
The Art of Conflict: How to Reprimand Your Staff Correctly
People are different from each other. People think differently from each other. People act differently from each other. People believe different things from each other. People will always believe they are the good guy in any given situation...
All Systems Go: How To Know When Things Are Working
You have a passion for your clients and private practice. You have felt a burning desire to go into private practice and make a difference in the lives of individuals, families, and communities. You have put in more hours into your own business...
Therapy Private Practice Salary – What is a Realistic Salary?
What is a Realistic Therapy Private Practice Salary? How Much Money Do Counselors Actually Make? The dream of private practice for many counselors, therapists, and psychologists is primarily driven by two things: freedom and money. This often means earning at least a...
Marketing a Private Practice (Without All The Overwhelm)
How to Market Your Private Practice The Right Way - Digital Marketing for Therapists You went to graduate school to learn how to be a therapist, but now you’re a business owner! The truth is, the hardest parts of starting and growing a private practice are NOT: ...
How to Start a Private Practice the Right Way – 8 Simple Steps
Ready to Start a Private Practice? With the right grit and determination, anyone can start a private practice, but you have to have a plan, and you have to get help from people who’ve done it before. In this article, I’m sharing with you my 8 simple steps for starting...
BLOG| The Future of Our Industry (and the Internet)
It’s February 2019, and technology has found its way into more places in our lives than we could have ever imagined. In some ways, covertly, and in other ways, glaringly obvious. It’s hard not say this without completely cheesing up this entire article, but here it is...
BLOG| Why Therapists Are the Best Private Practice Marketers
Why Therapists Are the Best Private Practice Marketers In my work with therapists, I’ve spoken with over 300 private practitioners on how they are running their business, where they want it to be, and where they’re getting stuck. A resounding message I hear from them...
BLOG| What it Really Means to Master Your Mindset
When I was a sophomore in college, my friend Dave and I would study psychology all day long, and then relax in the evenings by studying psychology some more. Just for fun. We were avid learners, and our learnings were never enough....