045: Kelly Higdon: What Really Matters

Join me and my good friend Kelly Higdon of Zynnyme to learn how to figure out what really matters. More in this episode: Visioning your business and your life Looking at how you serve Identifying what gives you energy Identifying what pisses you off and drains you...

043: Ask John: 3 Listener Questions

John shows off his fancy new mic, and then introduces the new Q&A segment of the show by answering 3 listener questions: How do I track my return on investment with Google AdWords? How do I know how many clients we are actually getting from our AdWords clicks? How...

042: The Life-Changing Magic of KPIs

What are Key Performance Indicators (KPIs), and why do you need them? They will absolutely change your business, and will change your life. You’ll be better able to instantly check the health of your business, diagnose problems quickly, set and achieve greater goals,...

041: Website Building Without the Hysteria

Your website is your most valuable marketing asset for your business. Are you getting the absolute most out of it? Learn about the essentials of the perfect therapist website in this week’s episode, including: Have an impressive logo Choose 2 brand colors and 1-2...